Social Media Management & Strategy.
Digital Creative Direction.
Content-creation.
Consultancy.
Limited Artist Roster.
MESSY album campaign.
Mercury nomination.
BRIT nomination.
+300%
growth
Instagram followers from 84K to 339K in 6 months, 13.46% engagement.
+10m
views
leading TikTok profile and landing targeted viral social media campaigns.
+500K
followers
combined growth across 5 social media channels in under 5 months.
PASS THE SALT, MATHEMATICS, CARMEN SINGLE campaigns
via plugged-in PR.
+34K
followers
increased follower growth over the last 3 single’s campaign.
+1M
reach
over 1 million Instagram accounts reached in 30 days.
17m
views
combined views across social media channels in the last 5 months.
the rush, younger single campaigns.
Colors show campaign.
+750K
growth
over half a million views on TikTok over the last 2 single’s campaigns.
15.14%
engagement
peak Instagram engagement rate on and off campaign cycle.
colors
show
coordinating socials rollout amassing over 264K views across social platforms.
louder please album campaign via plugged-in pr.
+11.6M
views
on Instagram & TikTok in just 3 months of album pre and post-release campaign.
990k
reach
on TikTok, with over 80% of users being new viewers.
1M
Reach
on Instagram in 3 months of album pre and post-release, only 1.9% from ad spend.
basis of a pinky promise album campaign.
+330K
views
across Instagram and TikTok over the first 3 months of the campaign cycle.
40K
engaged
across Instagram for first singles campaign cycle
+20K
New viewers
on TikTok on the first single’s campaign cycle.
six songs EP campaign.
OLD MAN SINGLE campaign.
+5m
views
combined TikTok and Instagram reel views.
25K
fans in 1 hour
launching MISCHELLANEOUS Instagram Broadcast Channel.
+250K
views
leading super-fan profile on TikTok through archival content.
artists include: aby coulibaly, mary in the junkyard, christian alexander, bien et toi, lulu.
social &
digital
Coordinating campaigns with PR and marketing teams for single and EP releases.
organic &
paid
+18% increase in streams achieved in media campaigns with PR & marketing teams.
bespoke
content
Briefing directors, content-creators & photographers for multiple social assets (e.g. live, MVs, brand shoots).
emotional gangster EP campaign via plugged-in pr.
9.8m
video views
for EP Campaign across socials including TikTok and YouTube.
+32k
followers
total community growth across the EP campaign.
383.4k
audience
total community size across social platforms.
prioritise pleasure campaign.
(final 6 months).
mercury nomination.
2m
impressions
Monthly peak achieved on 𝕏, with +70K follower growth over 6 months.
PR &
Branding
Managing brand collab posts and paid media campaigns with external brands and agencies.
content
curation
Across 3 channels ensuring a cohesive artist-brand identity, including Instagram and 𝕏.
8 April 2025 at 18:23
about us
#sosig
NOT a social media agency.
Sosig offers an exclusive 1-to-1 social media model with an artist-centric approach. No copy-paste strategies. No trend-chasing for the sake of it. Just tailored storytelling that that turns your socials into an extension of your artistry. Social media has become a “necessary evil”, but we’re going to transform it into a space to amplify your music authentically, design your world, drive marketing, and enhance live moments.
At Sosig, we understand the digital landscape’s intricacies and technicalities. We’re Gen Z-led (aka: chronically online), meaning we don’t just understand the digital landscape—we actively shape it.
But we also know the other side. The mental toll of social media is real, and we’re vocal about it (because not enough people are!!). Navigating social media should feel empowering, not exhausting. We help artists build long-term, healthy relationships with their online presence—growing communities, deepening fan connections, and keeping creativity at the core.
– Paola Levitch
P. x
nOt
a social
media agency
Social Media Management & Strategy.
Digital Creative Direction.
Content-creation.
Consultancy.
Limited Artist Roster.
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